Oct. 14, 2008
Dear Emilie,
Is the nation’s economy putting less money in your pocket and more working hours in your day? That seems to be the case for many Americans today; however during this difficult economic situation, some Cache Valley residents remain optimistic that they can attain financial independence. The Cache Valley Area Investors Association is actively educating people on how to manage their passive income, making it possible for the average American to have more independence in their financial affairs.
It is very common for people to get stuck in a job that is not particularly enjoyable to them. By learning how to make smart investments, more people will have the ability to work in a field they enjoy and not be stuck in a job because of financial obligations.
I urge you to consider this issue as a(n) article or story on the CVAIA. I have been following some of your recent articles you have written for the Herald Journal and beleive this would be a great follow up to your recent article about the national bailout package.
The requested series could explore the following themes:
Part I: The problem- Current financial problems/mistakes that many Americans are having and making.
Part II: Financial Risks- The financial consequences of not being informed or educated on money management.
Part III: The Solution- Getting educated and using the CVAIA philosophies to attain financial independence.
I am confident that in this difficult economic time in our country that our goals and philosophies will be of benefit to those who would read your article/story. Now is the time for this kind of an article.
Please contact Jason Rogers at 435-778-4321 to discuss the proposed article/story. Thank you in advance for your consideration.
Sincerely,
Jason Rogers
CVAIA Public Relations Spokesperson
160 N Main St.
Logan, UT 84321
Tuesday, October 14, 2008
Final Press Release 4
FOR IMMEDIATE RELEASE:
Oct. 14, 2008
Jason Rogers
Public Relations
Utah State University
jason.rogers@aggiemail.usu.edu
CACHE VALLEY LOCAL RETURNS HOME TO PLAY BALL FOR THE AGGIES
Former Sky View Bobcat ‘excited’ to play in hometown.
LOGAN, Utah— Former Sky View basketball standout Clint Lee is expected to make an impact playing forward for the Aggies this season. Lee transferred to Utah State University last season after playing one season at the college of Eastern Utah.
Lee graduated from Sky View High School in 2003 after earning first team All-Region honors and second team All-State that year. He was recruited by the University of Utah and red-shirted one year under hall of fame coach Rick Majerus. After his red-shirt year at Utah he was called to serve a two year LDS mission in June of 2004 and returned to the hardwood for Eastern Utah for the 06-07 season. Lee is anxious to get back on the court after suffering an injury that kept him out all of last season.
“I’m so excited to be back in my home town. Playing here is like a dream come true,” Lee said. “I’ve waited for this for a long time and it’s an honor to be a part of such a successful program.”
Lee is expected to battle for some solid playing time at forward alongside sophomores Pooh Williams and Matt Formisano. He has two years of eligibility left making him a junior on the roster. He will be a part of an Aggie team that has a home record of 142–12 under current head coach Stew Morrill. The Aggies will be looking to capture the Western Athletic Conference Championship this year that would qualify them for the NCAA tournament.
Media Contact: Jason Rogers 435-770-6558
-END-
Oct. 14, 2008
Jason Rogers
Public Relations
Utah State University
jason.rogers@aggiemail.usu.edu
CACHE VALLEY LOCAL RETURNS HOME TO PLAY BALL FOR THE AGGIES
Former Sky View Bobcat ‘excited’ to play in hometown.
LOGAN, Utah— Former Sky View basketball standout Clint Lee is expected to make an impact playing forward for the Aggies this season. Lee transferred to Utah State University last season after playing one season at the college of Eastern Utah.
Lee graduated from Sky View High School in 2003 after earning first team All-Region honors and second team All-State that year. He was recruited by the University of Utah and red-shirted one year under hall of fame coach Rick Majerus. After his red-shirt year at Utah he was called to serve a two year LDS mission in June of 2004 and returned to the hardwood for Eastern Utah for the 06-07 season. Lee is anxious to get back on the court after suffering an injury that kept him out all of last season.
“I’m so excited to be back in my home town. Playing here is like a dream come true,” Lee said. “I’ve waited for this for a long time and it’s an honor to be a part of such a successful program.”
Lee is expected to battle for some solid playing time at forward alongside sophomores Pooh Williams and Matt Formisano. He has two years of eligibility left making him a junior on the roster. He will be a part of an Aggie team that has a home record of 142–12 under current head coach Stew Morrill. The Aggies will be looking to capture the Western Athletic Conference Championship this year that would qualify them for the NCAA tournament.
Media Contact: Jason Rogers 435-770-6558
-END-
Thursday, October 9, 2008
Draft Press Release 4
FOR IMMEDIATE RELEASE:
Oct. 9, 2008
Jason Rogers
Public Relations
Utah State University
jason.rogers@aggiemail.usu.edu
CACHE VALLEY LOCAL RETURNS HOME TO PLAY BALL FOR THE AGGIES
Former Sky View Bobcat ‘excited’ to play in hometown.
LOGAN,Utah—Former Sky View basketball standout Clint Lee transferred to Utah State University Last season after playing one season at the college of Eastern Utah. After playing a year at the College of Eastern Utah and sitting out last season at Utah State due to injury, Lee is expected to make an impact playing forward for the Aggies this season.
Lee graduated from Sky View High School in 2003 after earning first team All-Region honors and second team All-State that year. He was recruited by the University of Utah and red-shirted one year under hall of fame coach Rick Majerus. After his red-shirt year at Utah he was called to serve a two year LDS mission in June of 2004 and returned to the hardwood for Eastern Utah for the 06-07 season. Lee is anxious to get back on the court after suffering an injury that kept him out all of last season.
“I’m so excited to be back in my home town. Playing here is like a dream come true,” Lee said. “I’ve waited for this for a long time and it’s an honor to be a part of such a successful program.”
Lee is expected to battle for some solid playing time at forward alongside sophomores Pooh Williams and Matt Formisano. He has two years of eligibility left making him a junior on the roster. He will be a part of an Aggie team that has a home record of 142–12 under current head coach Stew Morrill. The Aggies will be looking to capture the Western Athletic Conference Championship this year that would qualify them for the NCAA tournament.
Media Contact: Jason Rogers 435-765-4321
-END-
Oct. 9, 2008
Jason Rogers
Public Relations
Utah State University
jason.rogers@aggiemail.usu.edu
CACHE VALLEY LOCAL RETURNS HOME TO PLAY BALL FOR THE AGGIES
Former Sky View Bobcat ‘excited’ to play in hometown.
LOGAN,Utah—Former Sky View basketball standout Clint Lee transferred to Utah State University Last season after playing one season at the college of Eastern Utah. After playing a year at the College of Eastern Utah and sitting out last season at Utah State due to injury, Lee is expected to make an impact playing forward for the Aggies this season.
Lee graduated from Sky View High School in 2003 after earning first team All-Region honors and second team All-State that year. He was recruited by the University of Utah and red-shirted one year under hall of fame coach Rick Majerus. After his red-shirt year at Utah he was called to serve a two year LDS mission in June of 2004 and returned to the hardwood for Eastern Utah for the 06-07 season. Lee is anxious to get back on the court after suffering an injury that kept him out all of last season.
“I’m so excited to be back in my home town. Playing here is like a dream come true,” Lee said. “I’ve waited for this for a long time and it’s an honor to be a part of such a successful program.”
Lee is expected to battle for some solid playing time at forward alongside sophomores Pooh Williams and Matt Formisano. He has two years of eligibility left making him a junior on the roster. He will be a part of an Aggie team that has a home record of 142–12 under current head coach Stew Morrill. The Aggies will be looking to capture the Western Athletic Conference Championship this year that would qualify them for the NCAA tournament.
Media Contact: Jason Rogers 435-765-4321
-END-
Media Pitch Draft
Oct. 9, 2008
Dear Greg,
Is the nation’s economy putting less money in your pocket and more working hours in your day? That seems to be the case for many Americans today; however during this difficult economic situation, some Cache valley residents remain optimistic that they can attain financial independence. The Cache Valley Area Investors Association is actively educating people on how to manage their passive income, making it possible for the average American to have more independence in their financial affairs.
It is very common for people to get stuck in a job that is not particularly enjoyable to them. By learning how to make smart investments, more people will have the ability to work in a field they enjoy and not be stuck in a job because of financial obligations.
I urge you to consider this issue as a(n) article or story on the CVAIA including who we are, what we do and our goals of educating people on becoming financially independent.
The requested series could explore the following themes:
Part l: The problem- Current financial problems/mistakes that many Americans are having and making.
Part ll: Financial Risks- The financial consequences of not being informed or educated on money management.
Part lll: The Solution- Getting educated and using the CVAIA philosophies to attain financial independence.
I am confident that in this difficult economic time in our country that our goals and philosophies will be of benefit to those who would read your article/story. Now is the time for this kind of an article.
Please contact Jason Rogers at 435-778-4321 to discuss the proposed article/story. Thank you in advance for your consideration.
Sincerely,
Jason Rogers
CVAIA Public Relations Spokesperson
160 N Main St.
Logan, UT 84321
Dear Greg,
Is the nation’s economy putting less money in your pocket and more working hours in your day? That seems to be the case for many Americans today; however during this difficult economic situation, some Cache valley residents remain optimistic that they can attain financial independence. The Cache Valley Area Investors Association is actively educating people on how to manage their passive income, making it possible for the average American to have more independence in their financial affairs.
It is very common for people to get stuck in a job that is not particularly enjoyable to them. By learning how to make smart investments, more people will have the ability to work in a field they enjoy and not be stuck in a job because of financial obligations.
I urge you to consider this issue as a(n) article or story on the CVAIA including who we are, what we do and our goals of educating people on becoming financially independent.
The requested series could explore the following themes:
Part l: The problem- Current financial problems/mistakes that many Americans are having and making.
Part ll: Financial Risks- The financial consequences of not being informed or educated on money management.
Part lll: The Solution- Getting educated and using the CVAIA philosophies to attain financial independence.
I am confident that in this difficult economic time in our country that our goals and philosophies will be of benefit to those who would read your article/story. Now is the time for this kind of an article.
Please contact Jason Rogers at 435-778-4321 to discuss the proposed article/story. Thank you in advance for your consideration.
Sincerely,
Jason Rogers
CVAIA Public Relations Spokesperson
160 N Main St.
Logan, UT 84321
Friday, October 3, 2008
Final Press Release 3
FOR IMMEDIATE RELEASE:
Oct. 3, 2008
Preston Parker
founder/president
cachevaia@gmail.com
www.cvaia.com
CACHE VALLEY RESIDENTS RECIEVE FINANCIAL ADVICE
Cache Valley Investors Association amied at helping people attain financial independence
LOGAN,Utah.—Preston Parker, founder and president of the Cache Valley Area Investors Association, is sharing his financial philosophies to help Cache Valley residents attain financial independence. This association, which was founded in July 2007, is aimed to educate people about smart spending by educating Cache Valley residents on topics such as investing, money management, and financial opportunites.
When asked why this association was started, Parker stated, “ I was tired of people telling me that they do not like their jobs . Now I invite them to come to our meetings to find out how they can work at a job that they love and be financially independent in a short amount of time.”
Attendees of the meetings vary in age, the youngest being 18 years old and the oldest being 70. Parker encourages all to attend his meetings and said, “Becoming financially independent allows you to do what you love.”
Their philosophies of attaining financial independet include investing, money managment, saving, and how to apply your credit as an investment. Many other topics are discussed and encouraged by Parker. The CVAIA meets every other thursday at 7:00pm at the Cache Chamber of Commerce located at 160 North Main, Logan. All are invited to attend and learn more.
People in America have ample opportunity and options to be able to work in a job they enjoy. Understanding and managing passive income makes this possible. There are many associations which are helping educate people in how to truly become financially independent. Cache Valley Investors Assocaition based in Logan, Utah, is one such organization.
Preston Parker
founder/president
cachevaia@gmail.com
www.cvaia.com
-END-
Oct. 3, 2008
Preston Parker
founder/president
cachevaia@gmail.com
www.cvaia.com
CACHE VALLEY RESIDENTS RECIEVE FINANCIAL ADVICE
Cache Valley Investors Association amied at helping people attain financial independence
LOGAN,Utah.—Preston Parker, founder and president of the Cache Valley Area Investors Association, is sharing his financial philosophies to help Cache Valley residents attain financial independence. This association, which was founded in July 2007, is aimed to educate people about smart spending by educating Cache Valley residents on topics such as investing, money management, and financial opportunites.
When asked why this association was started, Parker stated, “ I was tired of people telling me that they do not like their jobs . Now I invite them to come to our meetings to find out how they can work at a job that they love and be financially independent in a short amount of time.”
Attendees of the meetings vary in age, the youngest being 18 years old and the oldest being 70. Parker encourages all to attend his meetings and said, “Becoming financially independent allows you to do what you love.”
Their philosophies of attaining financial independet include investing, money managment, saving, and how to apply your credit as an investment. Many other topics are discussed and encouraged by Parker. The CVAIA meets every other thursday at 7:00pm at the Cache Chamber of Commerce located at 160 North Main, Logan. All are invited to attend and learn more.
People in America have ample opportunity and options to be able to work in a job they enjoy. Understanding and managing passive income makes this possible. There are many associations which are helping educate people in how to truly become financially independent. Cache Valley Investors Assocaition based in Logan, Utah, is one such organization.
Preston Parker
founder/president
cachevaia@gmail.com
www.cvaia.com
-END-
Friday, September 26, 2008
Draft Press Release 3: Cause Promotion
FOR IMMEDIATE RELEASE:
Sept. 26, 2008
Preston Parker
founder/president
cachevaia@gmail.com
www.cvaia.com
Cache valley Residents Recieve Financial Advice
LOGAN,Ut.—Preston Parker, founder and president of the Cache Valley Area Investors Association, is sharing his financial philosophies to help cache valley residents attain financial independence. This association, which was founded in July 2007, is aimed to educate people about smart spending by educating on topics such as investing, money management, and financial opportunites.
When asked why this association was started, Parker stated, “ I was tired of people telling me that they do not like their jobs . Now I invite them to come to our meetings to find out how they can work at a job that they love and be finnancially independent in a short amount of time.”
Attendees of the meetings range from 18-70 years old. Parker encourages all to attend his meetings and said, “Becoming financially independent allows you to do what you love.”
People in America have aample opportunity and options to be a ble to work ina job they enjoy. Understanding and managing passive income makes this possible. There are many associations which are helping educate people in how to truly become financially independent. Cahce Valley Investors Assocaition based in Logan, Utah, is one such organization.
-END-
Sept. 26, 2008
Preston Parker
founder/president
cachevaia@gmail.com
www.cvaia.com
Cache valley Residents Recieve Financial Advice
LOGAN,Ut.—Preston Parker, founder and president of the Cache Valley Area Investors Association, is sharing his financial philosophies to help cache valley residents attain financial independence. This association, which was founded in July 2007, is aimed to educate people about smart spending by educating on topics such as investing, money management, and financial opportunites.
When asked why this association was started, Parker stated, “ I was tired of people telling me that they do not like their jobs . Now I invite them to come to our meetings to find out how they can work at a job that they love and be finnancially independent in a short amount of time.”
Attendees of the meetings range from 18-70 years old. Parker encourages all to attend his meetings and said, “Becoming financially independent allows you to do what you love.”
People in America have aample opportunity and options to be a ble to work ina job they enjoy. Understanding and managing passive income makes this possible. There are many associations which are helping educate people in how to truly become financially independent. Cahce Valley Investors Assocaition based in Logan, Utah, is one such organization.
-END-
Thursday, September 25, 2008
Press Release #2 Final: Burger Planet
FOR IMMEDIATE RELEASE:
Sept. 25, 2007
Contact:
James E. Muellenbach III, CEO
Burger Planet
123 Healthy Way
Gary, IN 46401
James@burgerplanet.com
877-765-4321
FAST FOOD CHAIN FOLLOWS HEALTH TRENDS
Burger Planet Hires Health Gurus
GARY, Ind.-- Burger Planet has announced the hiring of Jayne Peterson, fitness gurus and CEO of Looking Glass Inc, as their new spokeswomen in their efforts to offer healthier alternatives in their menu. Peterson has recently appeared on the Opal Whitcomb Show and has been credited for talk show host’s 75 pound weight loss. Peterson is scheduled for various promotional appearances around the country with Burger Planet’s long time mascot Corny the Clown to showcase burger planets low carb entrees and educate the public about healthy living. By Peterson’s addition to the team, Burger Planet can expect a heightened interest in 30-40 year old women.
Burger Planet will continue to provide customers with their classic menu and introduce its new items as well. One of the new items includes white meat chicken breast wrapped in lettuce, which provides a low carb alternative to the hamburger. On the new menu, consumers may also purchase a fruit packet including apples, grapes, peaches, pineapple, or bananas .CEO James Muellenbach said, “I want our customers to realize that Burger Planet is committed to offering healthy choices on its menu. The hiring of Jayne Petersen fits perfectly in the company's overall focus on healthy lifestyles."
Jayne Peterson stated, “Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson.”
Burger Planet was founded in Gary, Ind. in 1934 and since then has served more than 52 billion customers. There are 8,921 franchises around the country with at least one in every state and is in 17 countries around the world. Burger Planet is a leader in the Quick Service Restaurant Industry. For more information you can visit www.burgerplanet.com.
Media Contact: Jason Rogers 435-787-5432
-END-
Sept. 25, 2007
Contact:
James E. Muellenbach III, CEO
Burger Planet
123 Healthy Way
Gary, IN 46401
James@burgerplanet.com
877-765-4321
FAST FOOD CHAIN FOLLOWS HEALTH TRENDS
Burger Planet Hires Health Gurus
GARY, Ind.-- Burger Planet has announced the hiring of Jayne Peterson, fitness gurus and CEO of Looking Glass Inc, as their new spokeswomen in their efforts to offer healthier alternatives in their menu. Peterson has recently appeared on the Opal Whitcomb Show and has been credited for talk show host’s 75 pound weight loss. Peterson is scheduled for various promotional appearances around the country with Burger Planet’s long time mascot Corny the Clown to showcase burger planets low carb entrees and educate the public about healthy living. By Peterson’s addition to the team, Burger Planet can expect a heightened interest in 30-40 year old women.
Burger Planet will continue to provide customers with their classic menu and introduce its new items as well. One of the new items includes white meat chicken breast wrapped in lettuce, which provides a low carb alternative to the hamburger. On the new menu, consumers may also purchase a fruit packet including apples, grapes, peaches, pineapple, or bananas .CEO James Muellenbach said, “I want our customers to realize that Burger Planet is committed to offering healthy choices on its menu. The hiring of Jayne Petersen fits perfectly in the company's overall focus on healthy lifestyles."
Jayne Peterson stated, “Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson.”
Burger Planet was founded in Gary, Ind. in 1934 and since then has served more than 52 billion customers. There are 8,921 franchises around the country with at least one in every state and is in 17 countries around the world. Burger Planet is a leader in the Quick Service Restaurant Industry. For more information you can visit www.burgerplanet.com.
Media Contact: Jason Rogers 435-787-5432
-END-
Tuesday, September 23, 2008
Press Release #2 Draft: Burger Planet
FOR IMMEDIATE RELEASE:
Sept. 23, 2007
Contact:
James E. Muellenbach III, CEO
Burger Planet
123 Healthy Way
Gary, IN 46401
James@burgerplanet.com
877-765-4321
FAST FOOD CHAIN FOLLOWS HEALTH TRENDS
Burger Planet Hires Health Gurus
GARY, Ind.-- Burger Planet has announced the hiring of Jayne Peterson, fitness gurus and CEO of Looking Glass Inc, as their new spokeswomen in their efforts to offer healthier alternatives in their menu. Peterson has recently appeared on the Opal Whitcomb Show and has been credited for talk show host’s 75 pound weight loss. Peterson is scheduled for various promotional appearances around the country with Burger Planet’s long time mascot Corny the Clown to showcase burger planets low carb entrees and educate the public about healthy living. By Peterson’s addition to the team, Burger Planet can expect a heightened interest in 30-40 year old women.
One of the new items includes white meat chicken breast wrapped in lettuce, which provides a low carb alternative to the hamburger. On the new menu, consumers may also purchase a fruit packet including apples, grapes, peaches, pineapple, or bananas .CEO James Muellenbach said, “I want our customers to realize that Burger Planet is committed to offering healthy choices on its menu. The hiring of Jayne Petersen fits perfectly in the company's overall focus on healthy lifestyles."
Jayne Peterson stated, “Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson.”
Burger Planet was founded in Gary, Ind. in 1934 and since then has served more than 52 billion customers. There are 8,921 franchises around the country with at least one in every state and is in 17 countries around the world. Burger Planet is a leader in the Quick Service Restaurant Industry.
-END-
Sept. 23, 2007
Contact:
James E. Muellenbach III, CEO
Burger Planet
123 Healthy Way
Gary, IN 46401
James@burgerplanet.com
877-765-4321
FAST FOOD CHAIN FOLLOWS HEALTH TRENDS
Burger Planet Hires Health Gurus
GARY, Ind.-- Burger Planet has announced the hiring of Jayne Peterson, fitness gurus and CEO of Looking Glass Inc, as their new spokeswomen in their efforts to offer healthier alternatives in their menu. Peterson has recently appeared on the Opal Whitcomb Show and has been credited for talk show host’s 75 pound weight loss. Peterson is scheduled for various promotional appearances around the country with Burger Planet’s long time mascot Corny the Clown to showcase burger planets low carb entrees and educate the public about healthy living. By Peterson’s addition to the team, Burger Planet can expect a heightened interest in 30-40 year old women.
One of the new items includes white meat chicken breast wrapped in lettuce, which provides a low carb alternative to the hamburger. On the new menu, consumers may also purchase a fruit packet including apples, grapes, peaches, pineapple, or bananas .CEO James Muellenbach said, “I want our customers to realize that Burger Planet is committed to offering healthy choices on its menu. The hiring of Jayne Petersen fits perfectly in the company's overall focus on healthy lifestyles."
Jayne Peterson stated, “Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson.”
Burger Planet was founded in Gary, Ind. in 1934 and since then has served more than 52 billion customers. There are 8,921 franchises around the country with at least one in every state and is in 17 countries around the world. Burger Planet is a leader in the Quick Service Restaurant Industry.
-END-
Wednesday, September 10, 2008
ABC Real Estate Press Release
FOR IMMEDIATE RELEASE
September 9, 2008
ABC Real Estate LLC
123 Creative Way
Logan, UT 84341
Contact: Preston Parker
801-555-4567
NEW SYSTEM TO IMPROVE HOUSING MARKET
ABC Real Estate adopts new system to help middle class families afford homes.
Preston Parker, the president of ABC Real Estate, has announced a new system to allow more middle class families into affordable homes. Due to the Country’s high foreclosure rate and worst housing deficit in decades, ABC Real Estate has adopted this system created by Bill Gatten. Originally created in the 1920’s by the United State government, this system has been simplified to benefit investors, and homebuyers alike.
Gatten’s system involves four beneficiaries; the seller, the credit beneficiary, the investor, and the resident. President Parker said, “With this system, middle class families can get into affordable homes without the strain of spending everything they have. We are helping not only the residents, but the investors as well.” Investors can expect a 10-20 percent return on their original investment within two to three years.
ABC Real Estate is located in Logan Utah and was founded by Preston Parker in January 2008 For more information log on to www.landtrust.net or contact Jason Rogers in the public relations department at 435-770-9987.
-END-
September 9, 2008
ABC Real Estate LLC
123 Creative Way
Logan, UT 84341
Contact: Preston Parker
801-555-4567
NEW SYSTEM TO IMPROVE HOUSING MARKET
ABC Real Estate adopts new system to help middle class families afford homes.
Preston Parker, the president of ABC Real Estate, has announced a new system to allow more middle class families into affordable homes. Due to the Country’s high foreclosure rate and worst housing deficit in decades, ABC Real Estate has adopted this system created by Bill Gatten. Originally created in the 1920’s by the United State government, this system has been simplified to benefit investors, and homebuyers alike.
Gatten’s system involves four beneficiaries; the seller, the credit beneficiary, the investor, and the resident. President Parker said, “With this system, middle class families can get into affordable homes without the strain of spending everything they have. We are helping not only the residents, but the investors as well.” Investors can expect a 10-20 percent return on their original investment within two to three years.
ABC Real Estate is located in Logan Utah and was founded by Preston Parker in January 2008 For more information log on to www.landtrust.net or contact Jason Rogers in the public relations department at 435-770-9987.
-END-
Friday, September 5, 2008
Letter to Cousin
Dear Michelle,
As you know I am Studying Public Relations at Utah State and Plan to graduate in the spring. When I was visiting in San Diego this last summer you asked me what exactly a public relations person does. Well, to answer your question, we do a lot of things. Our main focus is to be the mediator between the public and a company or organization. There is a lot of writing involved in this field and is commonly known for writing press releases, business letters, and informing the media about upcoming news.
There are many different avenues you can take in Public Relations. Basically every company or organization will have PR representatives. For example, Andrea, my sister in-law, works for San Diego State University’s Media Relations department. One of her many jobs in PR is to inform the media about news concerning SDSU athletics. You can also work for the non-profit sector, professional or collegiate sports teams, universities, large corporations, or even small companies.
There can be a lot of research in your job as a PR Professional. There are firms created just for PR representatives that many companies hire. These PR firms research and campaign for a change to help improve each company that hires them.
I know you like to write and are very good with people. I think that you should consider this major at SDSU because it has been very beneficial to me. Even if I don’t end up getting a job in PR I will use the skills I have gained from PR in my future career. Have a great school year!
Your Cousin,
Jason Rogers
As you know I am Studying Public Relations at Utah State and Plan to graduate in the spring. When I was visiting in San Diego this last summer you asked me what exactly a public relations person does. Well, to answer your question, we do a lot of things. Our main focus is to be the mediator between the public and a company or organization. There is a lot of writing involved in this field and is commonly known for writing press releases, business letters, and informing the media about upcoming news.
There are many different avenues you can take in Public Relations. Basically every company or organization will have PR representatives. For example, Andrea, my sister in-law, works for San Diego State University’s Media Relations department. One of her many jobs in PR is to inform the media about news concerning SDSU athletics. You can also work for the non-profit sector, professional or collegiate sports teams, universities, large corporations, or even small companies.
There can be a lot of research in your job as a PR Professional. There are firms created just for PR representatives that many companies hire. These PR firms research and campaign for a change to help improve each company that hires them.
I know you like to write and are very good with people. I think that you should consider this major at SDSU because it has been very beneficial to me. Even if I don’t end up getting a job in PR I will use the skills I have gained from PR in my future career. Have a great school year!
Your Cousin,
Jason Rogers
ABC Real Estate Press Release Draft#1
ABC Real Estate LLC
123 Creativew Way
Logan, UT 84341
Contact: Preston Parker
801-555-4567
FOR IMMEDIATE RELEASE
September 5, 2008
Preston Parker, the president of ABC Real Estate,has announced a new system to allow more families into homes here in Cache Valley. This simplified version, created by Bill Gatten, was originally created in the 1920’s by the United State government. l. Inhis system there are four beneficiaries; the seller, the credit beneficiary, the investor, and the resident. President Parker said, “with this system, middle class families can get into affordable homes with out the strain of spending everything they have. We are helping not only the residents, but the investors as well.”
For more information on the BDEH, log onto landtrust.net
Jason Rogers
435-770-9987
-END-
123 Creativew Way
Logan, UT 84341
Contact: Preston Parker
801-555-4567
FOR IMMEDIATE RELEASE
September 5, 2008
Preston Parker, the president of ABC Real Estate,has announced a new system to allow more families into homes here in Cache Valley. This simplified version, created by Bill Gatten, was originally created in the 1920’s by the United State government. l. Inhis system there are four beneficiaries; the seller, the credit beneficiary, the investor, and the resident. President Parker said, “with this system, middle class families can get into affordable homes with out the strain of spending everything they have. We are helping not only the residents, but the investors as well.”
For more information on the BDEH, log onto landtrust.net
Jason Rogers
435-770-9987
-END-
Monday, February 25, 2008
Assignment #2: Air Jordan XX3
Step One:
Jordan Brand Launches Air Jordan XX3: Celebrating 23 Years of a Legacy.
http://www.nikebiz.com/media/pr/2008/01/08_Jordan23.html
Step Two:
Michael Jordan has just released the 23rd edition of the shoe that helped make him an international icon. Nike wrote a press release about the shoe on January 8, 2008 and it was just a day later that Vibe.com wrote an article about the new release of the legendary shoe.
The Vibe article, Air Jordan 23 by Linda Hobbs, spoke of the street credibility that the shoe gave each individual. It recalls of days when my generation would have a fresh pair of Jordans on at school and put them in the box at the end of the day to keep them nice and clean. According to the article the Jordan shoe has become classic; so classic as to compare it to the wearing of a fitted New York baseball cap. The article continues its praise of the shoe by announcing the Jordan xx3’s design ethos which uses only eco friendly materials. His Airness himself, Michael Jordan said, “The AIR JORDAN XX3 is deeply meaningful to me, as a celebration of both my life and career, The number 23 is obviously of great significance to me and the release of the XX3 is a pinnacle moment in the Brand’s history. I’m honored and humbled by the AIR JORDAN franchise’s loyal following after all these years. The release of this shoe is exciting and a dream come true for me.”
This article was very positive and gave the Jordan brand positive press through this article. They chose to focus on the feelings and emotions that go with buying and owning a pair of Jordans and recalled the emotions of what it was like wearing a pair of these shoes as a kid. They mentioned the eco friendly approach that Nike is now promoting, which really connects with our “global warming” society today. The Jordan brand should be very pleased with the release of this news story because it was most likely read by those people interested in the shoe. Vibe magazine is an entertainment magazine geared towards young people who enjoy hip-hop, sports, Hollywood, and fashion. Concluding the article, the author praised Michael Jordan by writing, “Jordan comes from a long line of athletes who have launched successful and unsuccessful kicks, but many are called— few are chosen.”
Jordan Brand Celebrates 23 Historic Years of AIR JORDAN Franchise in the ''Big Easy''
This article was written on February 16, 2008 during the NBA’s ALL-Star weekend. Jordan Brand had a special party to celebrate the release of the Jordan XX3 basketball shoe. The party included celebrities such as Gabrielle Union and Chris Tucker along with current and legendary basketball players such as, Carmelo Anthony, Chris Paul, Rip Hamilton, Ray Allen, Joe Johnson, Kevin Durant, and Magic Johnson. Michael Jordan took advantage of the occasion to celebrate this milestone in his career, which made this the most coveted party of All-Star weekend. Music and African dancing entertained the crowed as Jazz hits were mixed with new age beats by a live DJ.
This article was very positive and gave the new Jordan XX3 great promotion for its release. Since the article, the shoe has been released and is retailing for about $200. The article called the Air Jordans “the greatest basketball shoe ever,” which is believed by many basketball players and shoe enthusiast. This was a very timely release for the new shoe which made it possible for Carmelo Anthony, a member of Team Jordan, to don the Jordan XX3 during the All-Star game. There was nothing but great press for the Jordan Brand well as the release of the JordanXX3.
Step 3:
I thought that this was a very good project. I learned a lot about press releases and the effect that they can have, both negative and positive. I first had the intention of looking up a press release from a company I have worked closely with recently as an intern. I did find a couple recent press releases, but did not find any articles that were influenced by the press release. I then chose a larger company, Sprint Nextel, but non of their press releases were very interesting and it seemed as though they were writing press releases for everything that went on with the company. It was not uncommon to find a few press releases from Sprint Nextel each day. I realized that if too many press releases are done at one time then it’s more unlikely that a story be written about it. It’s kind of like the boy who cried wolf. He cried wolf so many times that when there really was a wolf no one believed him. The same goes with news. No one will look your way if everyday you cry “News! News!” Finally I remembered that Michael Jordan had just come out with his new shoe and was curious how many stories were produced from the press release.
I went to Nike.com and went to their press release section. I immediately found what I was looking for. There was a list of press release, including the one I was looking for. The title of the press release is, Jordan Brand Launches Air JordanXX3: Celebrating 23 Years of a Legacy. After I read the press release, I looked for articles inspired by the release on google. I found a list of articles including one by Vibe.com, an online version of their magazine. To my surprise, the Vibe article was written and posted a day after the press release. The article was clearly relevant to the press release. Quotes from the release were used in the article, which praised the Jordan Brand for its success in making a legendary basketball shoe.
The second article I read was about a month after the press release, but clearly used information from the press release in the article. This article however, added another element to the release of the Jordan XX3. The reason for the delay in publishing this article was because the writer wanted to include the party at All-Star weekend in the announcement of the new shoe. This was a very good way of using the information in the press release and holding onto it until it could become an even bigger story. Unlike the Vibe article, this article included visual descriptions of the event and the excitement at the party concerning the release of the Jordan XX3.
By the end of the assignment I was able to more fully understand the effectiveness of a press release and the strategies behind writing one. I was able to see how quotes were used and the importance of them being effective and believable. This press release was very good and sparked a lot of interest which will help the Jordan XX3 be successful as its predecessors have been.
Jordan Brand Launches Air Jordan XX3: Celebrating 23 Years of a Legacy.
http://www.nikebiz.com/media/pr/2008/01/08_Jordan23.html
Step Two:
Michael Jordan has just released the 23rd edition of the shoe that helped make him an international icon. Nike wrote a press release about the shoe on January 8, 2008 and it was just a day later that Vibe.com wrote an article about the new release of the legendary shoe.
The Vibe article, Air Jordan 23 by Linda Hobbs, spoke of the street credibility that the shoe gave each individual. It recalls of days when my generation would have a fresh pair of Jordans on at school and put them in the box at the end of the day to keep them nice and clean. According to the article the Jordan shoe has become classic; so classic as to compare it to the wearing of a fitted New York baseball cap. The article continues its praise of the shoe by announcing the Jordan xx3’s design ethos which uses only eco friendly materials. His Airness himself, Michael Jordan said, “The AIR JORDAN XX3 is deeply meaningful to me, as a celebration of both my life and career, The number 23 is obviously of great significance to me and the release of the XX3 is a pinnacle moment in the Brand’s history. I’m honored and humbled by the AIR JORDAN franchise’s loyal following after all these years. The release of this shoe is exciting and a dream come true for me.”
This article was very positive and gave the Jordan brand positive press through this article. They chose to focus on the feelings and emotions that go with buying and owning a pair of Jordans and recalled the emotions of what it was like wearing a pair of these shoes as a kid. They mentioned the eco friendly approach that Nike is now promoting, which really connects with our “global warming” society today. The Jordan brand should be very pleased with the release of this news story because it was most likely read by those people interested in the shoe. Vibe magazine is an entertainment magazine geared towards young people who enjoy hip-hop, sports, Hollywood, and fashion. Concluding the article, the author praised Michael Jordan by writing, “Jordan comes from a long line of athletes who have launched successful and unsuccessful kicks, but many are called— few are chosen.”
Jordan Brand Celebrates 23 Historic Years of AIR JORDAN Franchise in the ''Big Easy''
This article was written on February 16, 2008 during the NBA’s ALL-Star weekend. Jordan Brand had a special party to celebrate the release of the Jordan XX3 basketball shoe. The party included celebrities such as Gabrielle Union and Chris Tucker along with current and legendary basketball players such as, Carmelo Anthony, Chris Paul, Rip Hamilton, Ray Allen, Joe Johnson, Kevin Durant, and Magic Johnson. Michael Jordan took advantage of the occasion to celebrate this milestone in his career, which made this the most coveted party of All-Star weekend. Music and African dancing entertained the crowed as Jazz hits were mixed with new age beats by a live DJ.
This article was very positive and gave the new Jordan XX3 great promotion for its release. Since the article, the shoe has been released and is retailing for about $200. The article called the Air Jordans “the greatest basketball shoe ever,” which is believed by many basketball players and shoe enthusiast. This was a very timely release for the new shoe which made it possible for Carmelo Anthony, a member of Team Jordan, to don the Jordan XX3 during the All-Star game. There was nothing but great press for the Jordan Brand well as the release of the JordanXX3.
Step 3:
I thought that this was a very good project. I learned a lot about press releases and the effect that they can have, both negative and positive. I first had the intention of looking up a press release from a company I have worked closely with recently as an intern. I did find a couple recent press releases, but did not find any articles that were influenced by the press release. I then chose a larger company, Sprint Nextel, but non of their press releases were very interesting and it seemed as though they were writing press releases for everything that went on with the company. It was not uncommon to find a few press releases from Sprint Nextel each day. I realized that if too many press releases are done at one time then it’s more unlikely that a story be written about it. It’s kind of like the boy who cried wolf. He cried wolf so many times that when there really was a wolf no one believed him. The same goes with news. No one will look your way if everyday you cry “News! News!” Finally I remembered that Michael Jordan had just come out with his new shoe and was curious how many stories were produced from the press release.
I went to Nike.com and went to their press release section. I immediately found what I was looking for. There was a list of press release, including the one I was looking for. The title of the press release is, Jordan Brand Launches Air JordanXX3: Celebrating 23 Years of a Legacy. After I read the press release, I looked for articles inspired by the release on google. I found a list of articles including one by Vibe.com, an online version of their magazine. To my surprise, the Vibe article was written and posted a day after the press release. The article was clearly relevant to the press release. Quotes from the release were used in the article, which praised the Jordan Brand for its success in making a legendary basketball shoe.
The second article I read was about a month after the press release, but clearly used information from the press release in the article. This article however, added another element to the release of the Jordan XX3. The reason for the delay in publishing this article was because the writer wanted to include the party at All-Star weekend in the announcement of the new shoe. This was a very good way of using the information in the press release and holding onto it until it could become an even bigger story. Unlike the Vibe article, this article included visual descriptions of the event and the excitement at the party concerning the release of the Jordan XX3.
By the end of the assignment I was able to more fully understand the effectiveness of a press release and the strategies behind writing one. I was able to see how quotes were used and the importance of them being effective and believable. This press release was very good and sparked a lot of interest which will help the Jordan XX3 be successful as its predecessors have been.
Thursday, February 7, 2008
Intro to PR #1
When I graduate, I hope to return to my home town of San Diego and work with a company called Strategic Vision. Strategic Vision is a advertising research company that has proved its success in the automotive industry. I am currently working as an intern with the company and am aware of their future plans to expand the company. I know that I can help Strategic Vision use the same principles they used in the automotive industry and apply it to other industries around the world. I am fluent in Spanish and am half Latino with roots coming from El Salvador. Many of the syndicated surveys that they have produced and used in the automotive industry in the U.S are only in English. I can Translate those surveys for them into Spanish so they can broaden their consumer reach and expand across the Latin American boarders. I would eventually like to be the Public Relations Representative for Strategic Vision’s Latin American department. By first using the Spanish version of the surveys in the United States, they can see how successful it could be across South America. By hiring me I can translate the surveys and present them to Latin American industries which would expand Strategic Vision’s company immensely. Strategic Vision is a multi million dollar company that could easily be a billion dollar company by expanding its production into Latin America.
I feel that I could make a contribution to any organization who is willing and ready to take their market to Latin America. Any U.S based company or organization with a vision of spreading their market across all American boarders will only strengthen its reputation and increase its worth. However, the ideas of expansion must be implemented here in the U.S to insure quality marketing before it is expanded. Establishing a relationship with Latin American Consumers could easily be done by hiring bilingual PR representatives who understand the culture of the consumers and the objectives of the organization. Hiring bilingual Public Relations specialists like myself will only broaden consumer loyalty, expand marketing and production, and increase the value of an organization.
According to the U.S Department of Labor, “Public relations specialists held about 243,000 jobs in 2006. They are concentrated in service-providing industries such as advertising and related services; health care and social assistance; educational services; and government.” The job market is very competitive in the PR field and will only continue to grow because of the increase of entry level positions being filled by college graduates. A bachelor’s Degree in Public Relations including an internship is recommended before applying for a position in public relations with any organization. However, a job candidate with all of those credentials including experience with another culture who is bilingual is something that any aspiring organization should want. How many of the 243,000 PR specialists in 2006 were bilingual? How many of those 243,000 influenced the Latin American market in that year? The United States is now home to some 42,688,000 Latinos which is now the second largest population by race in the U.S after white Americans (infoplease.com). With a growing population of Latinos in the U.S it is essential for any organization to begin hiring bilingual PR specialists who in time can expand the Latin market to Central and South America.
Output Goals:
1. I will call Strategic Vision directly and invite them to look at the ideas I’ve written.
2. I will offer to translate anything they need into Spanish so they can reach the Latin community.
3. I will offer to show them the research I have done on my own time that could help them in the future and greatly benefit their company.
Impact Goals:
1. Strategic Vision will evaluate the ideas I gave them and offer me a job when I graduate.
2. We will open the Latin market in syndicated research study and move our success to Latin America.
3. Strategic Vision will become a billion dollar company well known around north and south America.
Talking points:
1. I’m Bilingual
2. I set and achieve my goals.
3. I’m personable and trustworthy.
I feel that I could make a contribution to any organization who is willing and ready to take their market to Latin America. Any U.S based company or organization with a vision of spreading their market across all American boarders will only strengthen its reputation and increase its worth. However, the ideas of expansion must be implemented here in the U.S to insure quality marketing before it is expanded. Establishing a relationship with Latin American Consumers could easily be done by hiring bilingual PR representatives who understand the culture of the consumers and the objectives of the organization. Hiring bilingual Public Relations specialists like myself will only broaden consumer loyalty, expand marketing and production, and increase the value of an organization.
According to the U.S Department of Labor, “Public relations specialists held about 243,000 jobs in 2006. They are concentrated in service-providing industries such as advertising and related services; health care and social assistance; educational services; and government.” The job market is very competitive in the PR field and will only continue to grow because of the increase of entry level positions being filled by college graduates. A bachelor’s Degree in Public Relations including an internship is recommended before applying for a position in public relations with any organization. However, a job candidate with all of those credentials including experience with another culture who is bilingual is something that any aspiring organization should want. How many of the 243,000 PR specialists in 2006 were bilingual? How many of those 243,000 influenced the Latin American market in that year? The United States is now home to some 42,688,000 Latinos which is now the second largest population by race in the U.S after white Americans (infoplease.com). With a growing population of Latinos in the U.S it is essential for any organization to begin hiring bilingual PR specialists who in time can expand the Latin market to Central and South America.
Output Goals:
1. I will call Strategic Vision directly and invite them to look at the ideas I’ve written.
2. I will offer to translate anything they need into Spanish so they can reach the Latin community.
3. I will offer to show them the research I have done on my own time that could help them in the future and greatly benefit their company.
Impact Goals:
1. Strategic Vision will evaluate the ideas I gave them and offer me a job when I graduate.
2. We will open the Latin market in syndicated research study and move our success to Latin America.
3. Strategic Vision will become a billion dollar company well known around north and south America.
Talking points:
1. I’m Bilingual
2. I set and achieve my goals.
3. I’m personable and trustworthy.
Wednesday, January 16, 2008
Netiquette
The Internet has created a new culture and way of life. Chat rooms, online dating, business and social networking along blogging have created a culture outside of the world around us. I remember when AOL came out with the instant messenger and everyone in middle school had an account. I remember many times how people were so cruel online and would say things they normally wouldn't say face to face. Maybe it was just our maturity level, but I think that as times has gone on that we've come to understand the cyber culture that we all helped create. We must remember that speaking to someone online doesn't excuse foul language or remarks. All of the etiquettes that we use in everyday life should also apply to the internet. It's not rocket science, but sometimes we need to be reminded that there are others looking at what we say online. I just created a new myspace account and was very surprised to have received a nasty invitation to view some inappropriate pictures. I understand that the web has everything that the real world has, but it makes me upset how much easier it is for the wrong people to contact and offend you. The internet is a great tool that we must use wisely and with proper etiquette.
Email Etiquette
Understanding the etiquette of writing and responding to an email in this day and age is very important.Email is one of the fastest and most convenient ways of communicating, especially in the business world. I don't know how a company would survive if it doesn't apply the simple etiquettes of writing emails. I'm actually doing an internship with a company in San Diego and our entire communication is based on emails. I have found through this online internship that responding to emails in a timely manner and with all of the information needed is very important. There have been times when I've been asked to have an assignment finished an emailed within the next 48 hours. In the business world, there is no time for excuses and mistakes, and email etiquette should be something that everyone should be aware of.
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